We Are Automotive Sales Experts

We built this powerful WEB-BASED Automotive CRM Tool (Customer Relationship Management), based on years of automotive sales experience.

First developed in 1988, the Trackstar automotive CRM software was created by an innovative car dealer and automotive sales expert who saw how computer technology could be used to streamline and automate Showroom Walk-out follow-up and Client Retention system.

The Trackstar WEB System includes the automotive CRM  and an automotive sales program — both designed to bring customers back into your showroom to buy.

Our mission is to contribute to the success of your dealership by:

  • improving the buying experience of customers;
  • increasing sales performance and profitability; and
  • enriching the lifestyle of thousands of sales consultants and
    managers in the automobile industry.

Since 1988, many automotive dealers across North America have realized the benefits of the Trackstar automotive dealer CRM. Each has seen improvements in sales and has reported lower employee turn over, increased customer satisfaction levels and increased profit.

We are committed to forming a partnership with our clients, working with you to implement the Trackstar automotive CRM sales tool into your dealership to create a winning culture based on mutual success and customer satisfaction. We work with you to help you make the most of the Trackstar Automotive CRM Software System and constantly look at how we can make improvements to the system. These improvements are made available to our clients at no additional cost.

Find out more about Trackstar WEB and how we can help you SELL MORE CARS.